Professional photography transforms listings, but preparation makes all the difference. This checklist ensures your property photographs beautifully and attracts serious buyers from the first click.
48 Hours Before the Shoot
- Deep clean all rooms, paying special attention to windows, floors, and surfaces
- Remove all personal photos, religious items, and political materials
- Clear kitchen countertops completely (only leave 1-2 decorative items maximum)
- Remove visible cords, chargers, and electronics when possible
- Hide trash cans, pet bowls, litter boxes, and pet toys
- Remove refrigerator magnets, notes, and children's artwork
- Clear bathroom counters of all toiletries and personal items
- Make all beds with fresh, neutral bedding
Day of the Shoot
- Turn on all lights in every room (even during daytime shoots)
- Open all curtains and blinds to maximize natural light
- Turn off all ceiling fans
- Close toilet lids in all bathrooms
- Remove vehicles from driveway and garage (if possible)
- Fluff pillows and straighten furniture
- Add fresh flowers or greenery to main living areas
- Set dining table with simple, elegant place settings
- Adjust thermostat to a comfortable temperature
- Ensure all light bulbs are working and match in color temperature
Pro Tip: The 5-Minute Walk-Through
Before the photographer arrives, walk through your home as if you're a buyer seeing it for the first time. Look up (light fixtures clean?), look down (floors spotless?), and scan counters (completely clear?). The camera sees everything your eye might miss.
Room-by-Room Checklist
✓ Living Room: Fluffed pillows, symmetrical arrangement
✓ Kitchen: Counters clear, sink empty and dry
✓ Bedrooms: Beds made, closets organized
✓ Bathrooms: Towels fresh, toilet paper straight
✓ Outdoor: Lawn mowed, patio furniture clean
✓ Garage: Swept, organized, cars removed
What to Avoid
- Leaving dishes in the sink or dishwasher racks visible
- Personal hygiene products anywhere in view
- Busy or bold patterned bedding, towels, or throw pillows
- Cluttered bookshelves or mantels
- Seasonal decorations (keep it neutral year-round)
- Strong air fresheners or candles during the shoot
Remember: Less is More
The goal is to help buyers envision themselves in the space. Every personal item removed is one less distraction from the home's best features. Think hotel-elegant, not lived-in cozy.